3 Ways to Crush It With Your Marketing

Are you ready to move beyond lip service and take concrete actions to move your message, mission, or career forward?

1) Do Something Every Day

“I don’t look or feel much different. Why isn’t this stuff working?”

You can’t lose 20 pounds and get in shape by exercising sporadically.

Sorry, but that isn’t the way a successful career or life works.

Every day, do something to communicate who you are, what you do, and how you help people.

  • Reply to an email from a fan
  • Send a review copy of your album or book to a new media source
  • Call a venue or talent buyer to set up a gig
  • Talk to another artist about a cross-promotion idea
  • Post something interesting to your social media profiles.

2) Be Consistent with Your Message

Keep in mind that people are bombarded every day with thousands of messages.

People will need to hear your message repeatedly before it’ll even begin to sink in.

That’s why consistency is crucial.

Creating a BIS forces you to define your identity.

“Is this communicating and reinforcing my core identity?”

3) Be Bold, Exciting, and Different

What exciting angle might you use to gain exposure?

I’d love your thoughts on this!

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